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Singles Swag's site doesn't spell out the cost-value of its offerings.

Singles Swag also doesn't seem to be clear on its messaging.

Melcher and Bergen began dating in 1967 and together rented the Benedict Canyon house at 10050 Cielo Drive.As chronicled by Karina Longworth, in her acclaimed Hollywood history podcast, “You Must Remember This,” the music industry in L. in the late 1960s was a small world but also in upheaval over changing youth tastes in music.For instance, in the "About Us" section on its website, it states, "We believe a woman's happiness is determined by her outlook and attitude, not by her relationship status." Yet the service itself is predicated on providing items based on a relationship status.What's more, the service's predilection for fist-pumping quotes such as "Never settle" and "You deserve it" can easily be construed as patronizing.Just so Cory knows what he’s getting himself into, Real Clear Life has broken down a cost-benefit analysis: The Positives: Celebrities bring attention.

For the benefits of name recognition, look no further than the White House.Unlike other subscription box services, which look to cater to a niche interest or lifestyle, the company markets to people — specifically women — based solely on the fact that they aren't married or in a relationship. "Single women can't be lumped together because we all have very different relationships with our singleness," Sa'iyda Shabazz, a writer and single woman, told NBC News."That's why there are so many different types of dating websites."The idea that single women would need a monthly consolation gift box (full of pink stuff, no less) is so condescending," said Rachel Thomas, a managing editor at Harvard Review."The only thing I needed when I was single was someone to split dessert with me sometimes or an extra hand carrying groceries up the stairs." But perhaps the bigger problem with Singles Swag lies in its ambitiously broad targeting.Charles Manson is escorted to and from Los Angeles Court December 11, 1969 for arraignment on conspiracy charges in connection with the slayings of actress Sharon Tate and seven others.